In the time of the millennials, the businesses feel obligated to have a digital presence. How can you miss the online sells? It is almost unimaginable to be selling products without an online shop. If you are already thinking to go digital, and you have chosen the right domain name you will face the next step – deciding the right platform for your online sales. There are plenty of CMSs (content management systems) out there, but we will introduce you to the most common for e-commerce – Magento, PrestaShop, Shopify, OpenCart, WooCommerce.
First, we will start with Magento.
Magento, what is it?
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With the introduction of content management systems (CMS) many of us have become brave enough to start their own website. WordPress and its alternatives sure are good, but to manage them properly and to get to the first page of Google is not easy at all. Google has two main criteria to judge your SEO. The first is speed. Everything must be fast to load. The second is the mobile optimization, which means your site must look good on mobile. To manage to get that so desire first-page position, we want to share with you 5 of the most effective tips to speed up WordPress:
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WordPress has taken the internet by storm. It is the most commonly used CMS (content management system) out there. Plenty of people are using it. With this popularity, the competition is fears. There are a lot of speed up WordPress optimizations that you can do from within, like using a barebone theme, optimizing the content or using caching plugins but all of that request that you have SEO knowledge. You can speed up your WordPress from outside by using CDN (content delivery system).
What is CDN?
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What is CDN (content delivery network)
CDN is a network of servers geographically located in different areas around the world. They serve as a load balancer that redirect the traffic that goes to your website to the closest Point of Presence near you. It is like a shortcut. Now your visitors will not waste time to get to the web host service you use. They will be conveniently redirected to a cached data of your site, that is milliseconds away from them. They will open the pages fast and will have a better experience.
What is SEO?
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Do you remember the time when we were reading the news in a printed newspaper and we were going to a video store to rent a VHS? The things have changed a lot ever since. Now you get the daily brief from an online portal and the content rental stores are all in the clouds. CDN is responsible for the global distribution of all that content. It makes it possible that all the viewers get their content in a matter of milliseconds, even if they live far away from the source.
Every media company who wants to be international relies on CDN. Youtube, Amazon, Netflix and many more can’t provide equal service in so many different locations without it. It can deliver quality 4k video without buffering (if the visitors have quality internet too).
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Everybody uses CDN (content delivery network). YouTube, Amazon, Netflix and many others are applying it in a massive world scale so you can enjoy your favorite content in a matter of milliseconds. But how does it work?
Traffic director is a way to optimize and manage the traffic going to your domain by using geographical-based routing. Like this, your clients from Asia will get connected to your Asian servers; your European clients will connect to the closest servers they have in Europe and so on.
Traffic Director is a cloud-based implementation of Load Balancing (you can check our article on Load Balancing). It helps to improve the performance of your network. It can be incredibly useful for medium and large companies that need to deliver content to different parts of the world.
Some companies call this service traffic director, others global traffic director or GeoDNS director, but it is best known as GeoDNS, and that is why we use this term as the name of our service.
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We already showed you what DNS is but do you know what CDN stands for?
A CDN – Content Delivery Network is responsible for the content delivery. We all interact with CDNs on a daily basis – when we watch a video, when we read an article, when we shop online or when we use a social network site. The main reason why they exist is to reduce latency, the delay between your demand and the moment it gets on your screen. Higher latency makes us impatient and gets us angry. There are many reasons it can happen, but the main is the physical distance between your computer and the server which hosts the website. CDN makes the magic of shortening that distance, and by doing so, it improves the speed dramatically.
Continue reading “How to create your CDN using DNS”